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This Bespoke Candle Smells Like Your Birthday

By Christina Najjar | August 15, 2019 | Lifestyle

Mercury in Retrograde got you down? Moon sign causing a fuss? There’s a candle for that. Astrology is having a major moment right now and whether you’re horoscope obsessed yourself or looking for a gift for a zociac-inclined pal, Birthdate Candles have you covered. Birthdate Candles are the need-to-know candle brand for all those curious about the world of astrology.

Made in the U.S., Birthdate Candles launched this summer with the aim to provide a deeper layer of understanding to your unique position in the universe. The brand provides 365 astrologically tailored anecdotes using detailed personality descriptions, tarot card and ruling planet and number readings to enliven your spirit while incorporating one-of-a-kind fragrances within every candle.


Birthdate Candles are hand-poured in small batches and custom made based on the day you were born along with a personalized scent developed by master perfumers. Complete with all-natural soy and coconut wax blends and natural fragrance oils, the beautiful vessel has a burn time of up to 80 hours and is made with reusable and recyclable premium glass jars with a cotton wick.

Birthdate Candles bring to life the age-old wisdom and science of birthday-based personality predictions combined with soothing scents. Led by Astrologer and Vogue Columnist, Alice Bell, along with entrepreneurs Ajay Mehta and John Hunt Fiorentino (of Gravity Blankets and Moon Pods), Bell provides her zodiac expertise to develop all of the brand’s unique personality profiles.


Birthday based astrology helps in revealing your strengths and weaknesses while getting uncannily accurate guidance and a keen understanding of yourself. With an already niche and dedicated following, Birthdate Candles were able to sell out of their first run of products the day they went live, which resulted in a waitlist of four thousand people. Many fans of the brand are excited about being able to bring their birth readings to life with candles that serve as something special for everyone.

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