Chances are you know and love Hanky Panky thanks to their uber-comfortable underwear beloved by the likes of Jennifer Aniston and Cameron Diaz. Now, securing your newest signature lace thong is easier than ever thanks to Hanky Panky’s first brick-and-mortar opening at 370 Bleecker Street in the West Village.
Hanky Panky was born in New York, making the city the perfect home for its first permanent physical storefront. The gorgeous store houses a curated assortment of Hanky Panky’s signature styles throughout the 600-square-foot space. Expect to find an assortment of lace, comfort, special occasion and bundled panty packages. The thong wall showcases the range of colors and prints in the heart of the store. The space’s welcoming, feminine and playful atmosphere makes it an instant home away from home for New York women.
The store will host a throng of engaging in-store activations such as an in-person iteration of the beloved Lingeriecycle recycling program, as well as a series of intimate, in-store community events and meet and greets for members part of Hanky Panky’s loyalty program.