To revive the spirit of New York City, Project Gaia NYC, the first of its kind delivers, artistry and design to the multi-brand shopping experience.
Luxury NYC-based womenswear brand Maison De Papillon is reimagining the future of fashion with their newest initiative, Project Gaia NYC.
Founded in 2013 by Danielle Salinas and Shriya Bisht Misra, Maison De Papillon focuses on people, the planet, and its products.
The foundation pieces from the brand’s collections are known for their versatility, luxury, and comfort, with their sustainably made superior natural fiber fabrics, which include silk and cashmere.
The loungewear and ready-to-wear pieces that Maison De Papillon designs are “must-haves” for the world traveler and the modern woman on the go.
This revolutionary multi-brand concept store features purpose-driven brands and artists.
Project Gaia NYC's mission is to influence meaningful connections and collaborations between global brands that share the ethos of sustainability and philanthropy.
The initiative's name represents the Earth, which serves as the productive foundation to give customers a unique, memorable shopping experience and to express and enable a renewed opportunity to make a positive, purpose-driven impact for design and creative communities.
“Project Gaia NYC is an intimately curated space that allows you to discover purpose-driven designers and artists alike. Our goal is to share our passion and ethos with our clients.” - Danielle Salinas.
Embodying the brand’s core brand pillar of doing good while looking good, the new store delivers clients an unforgettable shopping experience.
The goal of the project is to give each customer a full sensory experience while intimately discovering a myriad of uniquely elevated purpose-driven brands.
From apparel to homeware and everything in between, their carefully curated merchandise will allow customers to shop for items exclusive to the store that will satisfy all their needs.
Meanwhile, shoppers will be supporting innovative brands developed by the worlds’ most talented artisans.
The unique collaborative opened its doors on April 5th at their flagship retail space in the Flatiron District located at 57 West 21st St, New York, NY 10010 and is now currently open in their second store location at 205 Front St, New York, NY 10038.
Join Danielle and Shriya in reimagining the future of retail!
Photography by: Sourced from MAISON DE PAPILLON PR