Marc Jacobs takes Soho by storm with the re-opening of its iconic store at the Submercer.
Marc Jacobs celebrated the grand reopening of its Soho store with an unforgettable party at The Mercer Hotel’s Sartiano's and Submercer. The event, held on Oct. 18th, 2023, was a star-studded affair, with guests donning the latest pieces from Marc Jacobs' Fall 2023 collection. The night was filled with incredible performances by music icons Debbie Harry and ShyGirl. Renowned DJs like No Vacancy Inn, Pedro Cavalieri, Mona Matsuoka and DJ Pelvis kept the party going with their unique sets.
The Marc Jacobs Soho store at 127-129 Prince St. reopened on Sept. 19th with a fresh new design concept. Vibrant yellow, the iconic Marc Jacobs monogram, and chrome elements adorn the store, highlighting the extensive range of clothing and accessories available for the season.
Ade "Acyde" Odunlami and Tremaine Emory perform during the Marc Jacobs Soho Store Opening Celebration at The Mercer Hotel on October 18, 2023 in New York City.
Since its establishment in 1997, Marc Jacobs has become a beloved and enduring fixture in the Soho neighborhood. The store's reopening celebration also marked the relaunch of the Mercer Hotel's private lounge, Submercer, which Scott Sartiano and the BOND Hospitality team have revamped.
This event brought together key figures in the fashion industry, including Marc Jacobs himself, along with notable attendees such as Helena Christensen, Jenna Lyons, June Ambrose, Kelela, Lil Uzi Vert, Prabal Gurung, Sai De Silva, Tina Leung, Tommy Dorfman and Ubah Hassan. It was a true celebration of style, creativity and the spirit of Soho.
Marc Jacobs and Debbie Harry perform onstage during the Marc Jacobs Soho Store Opening Celebration at The Mercer Hotel
The Marc Jacobs Soho store reopening and the Submercer's new look are a testament to the brand's deep roots and ongoing commitment to the neighborhood. As fashion enthusiasts flock to experience the latest collection, they can expect a vibrant and immersive shopping experience that perfectly captures the essence of Marc Jacobs.
Photography by: Photos by Dimitrios Kambouris/Getty Images for Marc Jacobs