As blind roommates turned best friends, Elizabeth and Dale cultivated and combined their passion for boutique fitness back in 2016 to create Sweats & The City: an all-encompassing blog featuring in-depth reviews, trusted recommendations, and the truest tips on all things fitness, health, and wellness.
In March 2020, the duo sought out to adapt to the changing world and support those near and dear in the fitness industry.
With a community of 110K+ followers and close relationships with hundreds of instructors and studios, Elizabeth and Dale created Sweat with Sweats: a virtual platform providing a curated variety of live and on-demand workouts – with the goal of bringing back a sense of connectivity to their community – and allowing for movement all together.
With the fitness world forever changed, E+D worked hard to listen to their community and understand their follower’s needs for over a year.
See Also: Sweats & The City Launches Wellness Platform For Your Feel-Good Goals
In January 2022, taking all of this feedback into account, they launched ORRO: a highly revamped, rebranded version of their original platform.
As the gold standard of boutique virtual fitness, ORRO provides a one-stop shop for wellness rituals, offering weekly schedules and an on-demand library made up of hand-picked, live fitness classes, meditation sessions, sound baths + so much more.
Simply put, nobody has a better pulse on up-and-coming fitness trends than this dynamic duo.
Keep reading for Elizabeth and Dale’s wellness and fitness predictions for 2022.
While 12-3-30 gained a ton of popularity last year, we think 2022 will bring more of a focus on the growing low impact trend. Think: pilates, yoga, barre, and sculpt. While pushing yourself to exhaustion in the gym doing hours of cardio and HIIT will still always have its market, the idea that you don’t have to put your body through so much in order to pack in a solid workout is one that will work its way into the fitness spotlight.
It’s about time menstrual cycles got their spotlight… long overdue. You may have seen the buzzword ‘cycle-synching’ floating around and it’s something to pay attention to. This concept can affect a woman’s productivity, mood, endurance, and beyond. We think there will be a great focus on this concept - how women can start aligning their work, lifestyle, diet, and exercise habits with their menstrual cycle.
Ankle socks, which were once designed for sneakers and athletic wear, are becoming passe. We are seeing mid-length and high socks being styled with athleisure (and beyond) more and more, and personally, we’re into it.
Injectables have been skyrocketing in popularity over the past few years. While we don’t necessarily think this trend will go away, we do foresee the use of massage and lymphatic drainage (especially on the face) rising in popularity. Massage therapy, either via hands or tools like a gua sha, is used to stimulate blood flow, release facial tension, soften fine lines, and so on. We believe this goes hand in hand with the trend of aging gracefully, vs. trying to fight aging altogether.
The virtual fitness world will continue to expand, and we firmly believe that it won’t be slowing down anytime soon. With ever-changing COVID restrictions, the continuation of WFH, new variants popping up, and the time and money being saved, people are opting to keep active from home. Check out our newly launched virtual fitness platform, ORRO, and join today to get your first 7 days free!
It would be an understatement to say that since the beginning of 2020 most people have experienced heightened anxiety. And we believe it’s time we take stronger strides to manage it. We foresee more resources popping up to combat anxiety, such as anxiety jewelry, tech tools, and apps, with an overall emphasis on mind-body connection, meditation and breathing techniques.
While the resurgence of the 90’s sport captured the activewear market for the past few years, in 2022 we will see a shift towards understated, minimalistic athleisure with simpler logos. There has been a definite cultural shift since the pandemic began towards the understated, and we think this will cause the market to move away from logomania.
Photography by: Sweats & The City
