Test Article

by Kari Molvar | May 12, 2015 | Style & Beauty

Valentino’s new Fifth Avenue boutique pays homage to all things glamorous.


Valentino’s new US flagship store in an iconic postmodernist building has been designed as a soaring Italian palazzo.

If a boutique can be a shrine to sophistication and glamour, then Valentino’s new flagship store on Fifth Avenue will surely inspire major fashion worship. Housed in a postmodernist building originally constructed by Philip Johnson and John Burgee in the 1980s, the 12,000-square-foot space has been reimagined as a soaring Italian palazzo, complete with a 27-foot-high atrium, marble columns, and an enormous sculptural staircase that strikes a dramatic tone. The design—executed by architect David Chipperfield—reflects the vision of the house’s creative directors, Maria Grazia Chiuri and Pierpaolo Piccioli, who have a thing for mixing the traditional with the modern, as witnessed on the runway recently.

Those elegant creations worn by the models can be found here, including the butterfly-strewn gowns, sexy shirtdresses, and graphic coats from the Italian Pop Art–inspired fall collection, which are presented in a series of Valentino’s new US flagship store in an iconic postmodernist building has been designed as a soaring Italian palazzo. Intimate suites devoted to women’s ready-to-wear and outfitted with leather, woods, and Venetian terrazzo. The ground level features stunning drop-pendant lighting fixtures that illuminate the gallery-like installation wall, with 39 individual shelves to display the house’s coveted accessories, such as zodiac finger clutches and Camubutterfly ankle pumps. Also not to miss: the perfectly sporty-chic Rockrunner unisex sneaker, an exclusive to the flagship that was designed to celebrate its opening (truly the shoe of choice to wear for marathon shopping). Gentiluomini will want to head to the top level to browse the men’s collection, presented against a backdrop of polished brass, oak, and palladiana.

In the end, the atmosphere, like everything from the Roman fashion house, furthers one’s obsession for old-world meets of-the-moment style, or as Chipperfield expresses it, the quest for “absolute and allembracing quality.” 693 Fifth Ave., 212-355-5811



Photography by:


photography by rebecca mcalpin