A capsule collection by South African virtuoso and LVMH Prize for Young Fashion Designers winner Thebe Magugu hits Dior’s Fifth Avenue location.
South African designer and LVMH Prize for Young Fashion Designers winner Thebe Magugu with a model wearing the Dior Thebe Magugu x CTAOP capsule collection. dior.com
“I am essentially concerned with women’s lives—the physical and the intellectual. My brand belongs to anyone who is curious,” says 28-year-old fashion designer Thebe Magugu. Born in a small mining town in the middle of South Africa (Kimberley), Magugu was raised by three generations of strong women. The Johannesburg-based virtuoso explains that his designers are “a constant ode to the powerful and independent matriarchs who raised me.”
The collection reinterprets Dior’s iconic New Look through Magugu’s own contemporary feminist lens. A cotton tee shows two women holding hands as an homage to sisterhood. The motif is echoed through the collection, including a standout Dior Book Tote that is emblazoned with a similar graphic in large format and coordinating bob.
Magugu collaborated with Maria Grazia Chiuri to reimagine Dior’s iconic New Look through his own, contemporary feminist lens.
The Thebe Magugu x CTAOP capsule was a collaboration between Dior Creative Director Maria Grazia Chiuri and Magugu to support CTAOP—the Charlize Theron Africa Outreach Project created by house ambassador Charlize Theron in 2007 to support the health, education and safety of youth in southern Africa. To celebrate the collection, which was produced in South Africa to boost the local economy, a donation has been made to CTAOP on behalf of Dior.
Hitting Manhattan’s Fifth Avenue store just in time for the holidays (as well as the Los Angeles and Paris boutiques), we think the new look is a beautiful way to celebrate the spirit of the season.